/**
 * REST API: WP_REST_Comments_Controller class
 *
 * @package WordPress
 * @subpackage REST_API
 * @since 4.7.0
 */

/**
 * Core controller used to access comments via the REST API.
 *
 * @since 4.7.0
 *
 * @see WP_REST_Controller
 */
class WP_REST_Comments_Controller extends WP_REST_Controller {

	/**
	 * Instance of a comment meta fields object.
	 *
	 * @since 4.7.0
	 * @var WP_REST_Comment_Meta_Fields
	 */
	protected $meta;

	/**
	 * Constructor.
	 *
	 * @since 4.7.0
	 */
	public function __construct() {
		$this->namespace = 'wp/v2';
		$this->rest_base = 'comments';

		$this->meta = new WP_REST_Comment_Meta_Fields();
	}

	/**
	 * Registers the routes for comments.
	 *
	 * @since 4.7.0
	 *
	 * @see register_rest_route()
	 */
	public function register_routes() {

		register_rest_route(
			$this->namespace,
			'/' . $this->rest_base,
			array(
				array(
					'methods'             => WP_REST_Server::READABLE,
					'callback'            => array( $this, 'get_items' ),
					'permission_callback' => array( $this, 'get_items_permissions_check' ),
					'args'                => $this->get_collection_params(),
				),
				array(
					'methods'             => WP_REST_Server::CREATABLE,
					'callback'            => array( $this, 'create_item' ),
					'permission_callback' => array( $this, 'create_item_permissions_check' ),
					'args'                => $this->get_endpoint_args_for_item_schema( WP_REST_Server::CREATABLE ),
				),
				'schema' => array( $this, 'get_public_item_schema' ),
			)
		);

		register_rest_route(
			$this->namespace,
			'/' . $this->rest_base . '/(?P<id>[\d]+)',
			array(
				'args'   => array(
					'id' => array(
						'description' => __( 'Unique identifier for the comment.' ),
						'type'        => 'integer',
					),
				),
				array(
					'methods'             => WP_REST_Server::READABLE,
					'callback'            => array( $this, 'get_item' ),
					'permission_callback' => array( $this, 'get_item_permissions_check' ),
					'args'                => array(
						'context'  => $this->get_context_param( array( 'default' => 'view' ) ),
						'password' => array(
							'description' => __( 'The password for the parent post of the comment (if the post is password protected).' ),
							'type'        => 'string',
						),
					),
				),
				array(
					'methods'             => WP_REST_Server::EDITABLE,
					'callback'            => array( $this, 'update_item' ),
					'permission_callback' => array( $this, 'update_item_permissions_check' ),
					'args'                => $this->get_endpoint_args_for_item_schema( WP_REST_Server::EDITABLE ),
				),
				array(
					'methods'             => WP_REST_Server::DELETABLE,
					'callback'            => array( $this, 'delete_item' ),
					'permission_callback' => array( $this, 'delete_item_permissions_check' ),
					'args'                => array(
						'force'    => array(
							'type'        => 'boolean',
							'default'     => false,
							'description' => __( 'Whether to bypass Trash and force deletion.' ),
						),
						'password' => array(
							'description' => __( 'The password for the parent post of the comment (if the post is password protected).' ),
							'type'        => 'string',
						),
					),
				),
				'schema' => array( $this, 'get_public_item_schema' ),
			)
		);
	}

	/**
	 * Checks if a given request has access to read comments.
	 *
	 * @since 4.7.0
	 *
	 * @param WP_REST_Request $request Full details about the request.
	 * @return true|WP_Error True if the request has read access, error object otherwise.
	 */
	public function get_items_permissions_check( $request ) {

		if ( ! empty( $request['post'] ) ) {
			foreach ( (array) $request['post'] as $post_id ) {
				$post = get_post( $post_id );

				if ( ! empty( $post_id ) && $post && ! $this->check_read_post_permission( $post, $request ) ) {
					return new WP_Error(
						'rest_cannot_read_post',
						__( 'Sorry, you are not allowed to read the post for this comment.' ),
						array( 'status' => rest_authorization_required_code() )
					);
				} elseif ( 0 === $post_id && ! current_user_can( 'moderate_comments' ) ) {
					return new WP_Error(
						'rest_cannot_read',
						__( 'Sorry, you are not allowed to read comments without a post.' ),
						array( 'status' => rest_authorization_required_code() )
					);
				}
			}
		}

		if ( ! empty( $request['context'] ) && 'edit' === $request['context'] && ! current_user_can( 'moderate_comments' ) ) {
			return new WP_Error(
				'rest_forbidden_context',
				__( 'Sorry, you are not allowed to edit comments.' ),
				array( 'status' => rest_authorization_required_code() )
			);
		}

		if ( ! current_user_can( 'edit_posts' ) ) {
			$protected_params = array( 'author', 'author_exclude', 'author_email', 'type', 'status' );
			$forbidden_params = array();

			foreach ( $protected_params as $param ) {
				if ( 'status' === $param ) {
					if ( 'approve' !== $request[ $param ] ) {
						$forbidden_params[] = $param;
					}
				} elseif ( 'type' === $param ) {
					if ( 'comment' !== $request[ $param ] ) {
						$forbidden_params[] = $param;
					}
				} elseif ( ! empty( $request[ $param ] ) ) {
					$forbidden_params[] = $param;
				}
			}

			if ( ! empty( $forbidden_params ) ) {
				return new WP_Error(
					'rest_forbidden_param',
					/* translators: %s: List of forbidden parameters. */
					sprintf( __( 'Query parameter not permitted: %s' ), implode( ', ', $forbidden_params ) ),
					array( 'status' => rest_authorization_required_code() )
				);
			}
		}

		return true;
	}

	/**
	 * Retrieves a list of comment items.
	 *
	 * @since 4.7.0
	 *
	 * @param WP_REST_Request $request Full details about the request.
	 * @return WP_REST_Response|WP_Error Response object on success, or error object on failure.
	 */
	public function get_items( $request ) {

		// Retrieve the list of registered collection query parameters.
		$registered = $this->get_collection_params();

		/*
		 * This array defines mappings between public API query parameters whose
		 * values are accepted as-passed, and their internal WP_Query parameter
		 * name equivalents (some are the same). Only values which are also
		 * present in $registered will be set.
		 */
		$parameter_mappings = array(
			'author'         => 'author__in',
			'author_email'   => 'author_email',
			'author_exclude' => 'author__not_in',
			'exclude'        => 'comment__not_in',
			'include'        => 'comment__in',
			'offset'         => 'offset',
			'order'          => 'order',
			'parent'         => 'parent__in',
			'parent_exclude' => 'parent__not_in',
			'per_page'       => 'number',
			'post'           => 'post__in',
			'search'         => 'search',
			'status'         => 'status',
			'type'           => 'type',
		);

		$prepared_args = array();

		/*
		 * For each known parameter which is both registered and present in the request,
		 * set the parameter's value on the query $prepared_args.
		 */
		foreach ( $parameter_mappings as $api_param => $wp_param ) {
			if ( isset( $registered[ $api_param ], $request[ $api_param ] ) ) {
				$prepared_args[ $wp_param ] = $request[ $api_param ];
			}
		}

		// Ensure certain parameter values default to empty strings.
		foreach ( array( 'author_email', 'search' ) as $param ) {
			if ( ! isset( $prepared_args[ $param ] ) ) {
				$prepared_args[ $param ] = '';
			}
		}

		if ( isset( $registered['orderby'] ) ) {
			$prepared_args['orderby'] = $this->normalize_query_param( $request['orderby'] );
		}

		$prepared_args['no_found_rows'] = false;

		$prepared_args['update_comment_post_cache'] = true;

		$prepared_args['date_query'] = array();

		// Set before into date query. Date query must be specified as an array of an array.
		if ( isset( $registered['before'], $request['before'] ) ) {
			$prepared_args['date_query'][0]['before'] = $request['before'];
		}

		// Set after into date query. Date query must be specified as an array of an array.
		if ( isset( $registered['after'], $request['after'] ) ) {
			$prepared_args['date_query'][0]['after'] = $request['after'];
		}

		if ( isset( $registered['page'] ) && empty( $request['offset'] ) ) {
			$prepared_args['offset'] = $prepared_args['number'] * ( absint( $request['page'] ) - 1 );
		}

		/**
		 * Filters WP_Comment_Query arguments when querying comments via the REST API.
		 *
		 * @since 4.7.0
		 *
		 * @link https://developer.wordpress.org/reference/classes/wp_comment_query/
		 *
		 * @param array           $prepared_args Array of arguments for WP_Comment_Query.
		 * @param WP_REST_Request $request       The REST API request.
		 */
		$prepared_args = apply_filters( 'rest_comment_query', $prepared_args, $request );

		$query        = new WP_Comment_Query();
		$query_result = $query->query( $prepared_args );

		$comments = array();

		foreach ( $query_result as $comment ) {
			if ( ! $this->check_read_permission( $comment, $request ) ) {
				continue;
			}

			$data       = $this->prepare_item_for_response( $comment, $request );
			$comments[] = $this->prepare_response_for_collection( $data );
		}

		$total_comments = (int) $query->found_comments;
		$max_pages      = (int) $query->max_num_pages;

		if ( $total_comments < 1 ) {
			// Out-of-bounds, run the query again without LIMIT for total count.
			unset( $prepared_args['number'], $prepared_args['offset'] );

			$query                    = new WP_Comment_Query();
			$prepared_args['count']   = true;
			$prepared_args['orderby'] = 'none';

			$total_comments = $query->query( $prepared_args );
			$max_pages      = (int) ceil( $total_comments / $request['per_page'] );
		}

		$response = rest_ensure_response( $comments );
		$response->header( 'X-WP-Total', $total_comments );
		$response->header( 'X-WP-TotalPages', $max_pages );

		$base = add_query_arg( urlencode_deep( $request->get_query_params() ), rest_url( sprintf( '%s/%s', $this->namespace, $this->rest_base ) ) );

		if ( $request['page'] > 1 ) {
			$prev_page = $request['page'] - 1;

			if ( $prev_page > $max_pages ) {
				$prev_page = $max_pages;
			}

			$prev_link = add_query_arg( 'page', $prev_page, $base );
			$response->link_header( 'prev', $prev_link );
		}

		if ( $max_pages > $request['page'] ) {
			$next_page = $request['page'] + 1;
			$next_link = add_query_arg( 'page', $next_page, $base );

			$response->link_header( 'next', $next_link );
		}

		return $response;
	}

	/**
	 * Get the comment, if the ID is valid.
	 *
	 * @since 4.7.2
	 *
	 * @param int $id Supplied ID.
	 * @return WP_Comment|WP_Error Comment object if ID is valid, WP_Error otherwise.
	 */
	protected function get_comment( $id ) {
		$error = new WP_Error(
			'rest_comment_invalid_id',
			__( 'Invalid comment ID.' ),
			array( 'status' => 404 )
		);

		if ( (int) $id <= 0 ) {
			return $error;
		}

		$id      = (int) $id;
		$comment = get_comment( $id );
		if ( empty( $comment ) ) {
			return $error;
		}

		if ( ! empty( $comment->comment_post_ID ) ) {
			$post = get_post( (int) $comment->comment_post_ID );

			if ( empty( $post ) ) {
				return new WP_Error(
					'rest_post_invalid_id',
					__( 'Invalid post ID.' ),
					array( 'status' => 404 )
				);
			}
		}

		return $comment;
	}

	/**
	 * Checks if a given request has access to read the comment.
	 *
	 * @since 4.7.0
	 *
	 * @param WP_REST_Request $request Full details about the request.
	 * @return true|WP_Error True if the request has read access for the item, error object otherwise.
	 */
	public function get_item_permissions_check( $request ) {
		$comment = $this->get_comment( $request['id'] );
		if ( is_wp_error( $comment ) ) {
			return $comment;
		}

		if ( ! empty( $request['context'] ) && 'edit' === $request['context'] && ! current_user_can( 'moderate_comments' ) ) {
			return new WP_Error(
				'rest_forbidden_context',
				__( 'Sorry, you are not allowed to edit comments.' ),
				array( 'status' => rest_authorization_required_code() )
			);
		}

		$post = get_post( $comment->comment_post_ID );

		if ( ! $this->check_read_permission( $comment, $request ) ) {
			return new WP_Error(
				'rest_cannot_read',
				__( 'Sorry, you are not allowed to read this comment.' ),
				array( 'status' => rest_authorization_required_code() )
			);
		}

		if ( $post && ! $this->check_read_post_permission( $post, $request ) ) {
			return new WP_Error(
				'rest_cannot_read_post',
				__( 'Sorry, you are not allowed to read the post for this comment.' ),
				array( 'status' => rest_authorization_required_code() )
			);
		}

		return true;
	}

	/**
	 * Retrieves a comment.
	 *
	 * @since 4.7.0
	 *
	 * @param WP_REST_Request $request Full details about the request.
	 * @return WP_REST_Response|WP_Error Response object on success, or error object on failure.
	 */
	public function get_item( $request ) {
		$comment = $this->get_comment( $request['id'] );
		if ( is_wp_error( $comment ) ) {
			return $comment;
		}

		$data     = $this->prepare_item_for_response( $comment, $request );
		$response = rest_ensure_response( $data );

		return $response;
	}

	/**
	 * Checks if a given request has access to create a comment.
	 *
	 * @since 4.7.0
	 *
	 * @param WP_REST_Request $request Full details about the request.
	 * @return true|WP_Error True if the request has access to create items, error object otherwise.
	 */
	public function create_item_permissions_check( $request ) {
		if ( ! is_user_logged_in() ) {
			if ( get_option( 'comment_registration' ) ) {
				return new WP_Error(
					'rest_comment_login_required',
					__( 'Sorry, you must be logged in to comment.' ),
					array( 'status' => 401 )
				);
			}

			/**
			 * Filters whether comments can be created via the REST API without authentication.
			 *
			 * Enables creating comments for anonymous users.
			 *
			 * @since 4.7.0
			 *
			 * @param bool $allow_anonymous Whether to allow anonymous comments to
			 *                              be created. Default `false`.
			 * @param WP_REST_Request $request Request used to generate the
			 *                                 response.
			 */
			$allow_anonymous = apply_filters( 'rest_allow_anonymous_comments', false, $request );

			if ( ! $allow_anonymous ) {
				return new WP_Error(
					'rest_comment_login_required',
					__( 'Sorry, you must be logged in to comment.' ),
					array( 'status' => 401 )
				);
			}
		}

		// Limit who can set comment `author`, `author_ip` or `status` to anything other than the default.
		if ( isset( $request['author'] ) && get_current_user_id() !== $request['author'] && ! current_user_can( 'moderate_comments' ) ) {
			return new WP_Error(
				'rest_comment_invalid_author',
				/* translators: %s: Request parameter. */
				sprintf( __( "Sorry, you are not allowed to edit '%s' for comments." ), 'author' ),
				array( 'status' => rest_authorization_required_code() )
			);
		}

		if ( isset( $request['author_ip'] ) && ! current_user_can( 'moderate_comments' ) ) {
			if ( empty( $_SERVER['REMOTE_ADDR'] ) || $request['author_ip'] !== $_SERVER['REMOTE_ADDR'] ) {
				return new WP_Error(
					'rest_comment_invalid_author_ip',
					/* translators: %s: Request parameter. */
					sprintf( __( "Sorry, you are not allowed to edit '%s' for comments." ), 'author_ip' ),
					array( 'status' => rest_authorization_required_code() )
				);
			}
		}

		if ( isset( $request['status'] ) && ! current_user_can( 'moderate_comments' ) ) {
			return new WP_Error(
				'rest_comment_invalid_status',
				/* translators: %s: Request parameter. */
				sprintf( __( "Sorry, you are not allowed to edit '%s' for comments." ), 'status' ),
				array( 'status' => rest_authorization_required_code() )
			);
		}

		if ( empty( $request['post'] ) ) {
			return new WP_Error(
				'rest_comment_invalid_post_id',
				__( 'Sorry, you are not allowed to create this comment without a post.' ),
				array( 'status' => 403 )
			);
		}

		$post = get_post( (int) $request['post'] );

		if ( ! $post ) {
			return new WP_Error(
				'rest_comment_invalid_post_id',
				__( 'Sorry, you are not allowed to create this comment without a post.' ),
				array( 'status' => 403 )
			);
		}

		if ( 'draft' === $post->post_status ) {
			return new WP_Error(
				'rest_comment_draft_post',
				__( 'Sorry, you are not allowed to create a comment on this post.' ),
				array( 'status' => 403 )
			);
		}

		if ( 'trash' === $post->post_status ) {
			return new WP_Error(
				'rest_comment_trash_post',
				__( 'Sorry, you are not allowed to create a comment on this post.' ),
				array( 'status' => 403 )
			);
		}

		if ( ! $this->check_read_post_permission( $post, $request ) ) {
			return new WP_Error(
				'rest_cannot_read_post',
				__( 'Sorry, you are not allowed to read the post for this comment.' ),
				array( 'status' => rest_authorization_required_code() )
			);
		}

		if ( ! comments_open( $post->ID ) ) {
			return new WP_Error(
				'rest_comment_closed',
				__( 'Sorry, comments are closed for this item.' ),
				array( 'status' => 403 )
			);
		}

		return true;
	}

	/**
	 * Creates a comment.
	 *
	 * @since 4.7.0
	 *
	 * @param WP_REST_Request $request Full details about the request.
	 * @return WP_REST_Response|WP_Error Response object on success, or error object on failure.
	 */
	public function create_item( $request ) {
		if ( ! empty( $request['id'] ) ) {
			return new WP_Error(
				'rest_comment_exists',
				__( 'Cannot create existing comment.' ),
				array( 'status' => 400 )
			);
		}

		// Do not allow comments to be created with a non-default type.
		if ( ! empty( $request['type'] ) && 'comment' !== $request['type'] ) {
			return new WP_Error(
				'rest_invalid_comment_type',
				__( 'Cannot create a comment with that type.' ),
				array( 'status' => 400 )
			);
		}

		$prepared_comment = $this->prepare_item_for_database( $request );
		if ( is_wp_error( $prepared_comment ) ) {
			return $prepared_comment;
		}

		$prepared_comment['comment_type'] = 'comment';

		if ( ! isset( $prepared_comment['comment_content'] ) ) {
			$prepared_comment['comment_content'] = '';
		}

		if ( ! $this->check_is_comment_content_allowed( $prepared_comment ) ) {
			return new WP_Error(
				'rest_comment_content_invalid',
				__( 'Invalid comment content.' ),
				array( 'status' => 400 )
			);
		}

		// Setting remaining values before wp_insert_comment so we can use wp_allow_comment().
		if ( ! isset( $prepared_comment['comment_date_gmt'] ) ) {
			$prepared_comment['comment_date_gmt'] = current_time( 'mysql', true );
		}

		// Set author data if the user's logged in.
		$missing_author = empty( $prepared_comment['user_id'] )
			&& empty( $prepared_comment['comment_author'] )
			&& empty( $prepared_comment['comment_author_email'] )
			&& empty( $prepared_comment['comment_author_url'] );

		if ( is_user_logged_in() && $missing_author ) {
			$user = wp_get_current_user();

			$prepared_comment['user_id']              = $user->ID;
			$prepared_comment['comment_author']       = $user->display_name;
			$prepared_comment['comment_author_email'] = $user->user_email;
			$prepared_comment['comment_author_url']   = $user->user_url;
		}

		// Honor the discussion setting that requires a name and email address of the comment author.
		if ( get_option( 'require_name_email' ) ) {
			if ( empty( $prepared_comment['comment_author'] ) || empty( $prepared_comment['comment_author_email'] ) ) {
				return new WP_Error(
					'rest_comment_author_data_required',
					__( 'Creating a comment requires valid author name and email values.' ),
					array( 'status' => 400 )
				);
			}
		}

		if ( ! isset( $prepared_comment['comment_author_email'] ) ) {
			$prepared_comment['comment_author_email'] = '';
		}

		if ( ! isset( $prepared_comment['comment_author_url'] ) ) {
			$prepared_comment['comment_author_url'] = '';
		}

		if ( ! isset( $prepared_comment['comment_agent'] ) ) {
			$prepared_comment['comment_agent'] = '';
		}

		$check_comment_lengths = wp_check_comment_data_max_lengths( $prepared_comment );

		if ( is_wp_error( $check_comment_lengths ) ) {
			$error_code = $check_comment_lengths->get_error_code();
			return new WP_Error(
				$error_code,
				__( 'Comment field exceeds maximum length allowed.' ),
				array( 'status' => 400 )
			);
		}

		$prepared_comment['comment_approved'] = wp_allow_comment( $prepared_comment, true );

		if ( is_wp_error( $prepared_comment['comment_approved'] ) ) {
			$error_code    = $prepared_comment['comment_approved']->get_error_code();
			$error_message = $prepared_comment['comment_approved']->get_error_message();

			if ( 'comment_duplicate' === $error_code ) {
				return new WP_Error(
					$error_code,
					$error_message,
					array( 'status' => 409 )
				);
			}

			if ( 'comment_flood' === $error_code ) {
				return new WP_Error(
					$error_code,
					$error_message,
					array( 'status' => 400 )
				);
			}

			return $prepared_comment['comment_approved'];
		}

		/**
		 * Filters a comment before it is inserted via the REST API.
		 *
		 * Allows modification of the comment right before it is inserted via wp_insert_comment().
		 * Returning a WP_Error value from the filter will short-circuit insertion and allow
		 * skipping further processing.
		 *
		 * @since 4.7.0
		 * @since 4.8.0 `$prepared_comment` can now be a WP_Error to short-circuit insertion.
		 *
		 * @param array|WP_Error  $prepared_comment The prepared comment data for wp_insert_comment().
		 * @param WP_REST_Request $request          Request used to insert the comment.
		 */
		$prepared_comment = apply_filters( 'rest_pre_insert_comment', $prepared_comment, $request );
		if ( is_wp_error( $prepared_comment ) ) {
			return $prepared_comment;
		}

		$comment_id = wp_insert_comment( wp_filter_comment( wp_slash( (array) $prepared_comment ) ) );

		if ( ! $comment_id ) {
			return new WP_Error(
				'rest_comment_failed_create',
				__( 'Creating comment failed.' ),
				array( 'status' => 500 )
			);
		}

		if ( isset( $request['status'] ) ) {
			$this->handle_status_param( $request['status'], $comment_id );
		}

		$comment = get_comment( $comment_id );

		/**
		 * Fires after a comment is created or updated via the REST API.
		 *
		 * @since 4.7.0
		 *
		 * @param WP_Comment      $comment  Inserted or updated comment object.
		 * @param WP_REST_Request $request  Request object.
		 * @param bool            $creating True when creating a comment, false
		 *                                  when updating.
		 */
		do_action( 'rest_insert_comment', $comment, $request, true );

		$schema = $this->get_item_schema();

		if ( ! empty( $schema['properties']['meta'] ) && isset( $request['meta'] ) ) {
			$meta_update = $this->meta->update_value( $request['meta'], $comment_id );

			if ( is_wp_error( $meta_update ) ) {
				return $meta_update;
			}
		}

		$fields_update = $this->update_additional_fields_for_object( $comment, $request );

		if ( is_wp_error( $fields_update ) ) {
			return $fields_update;
		}

		$context = current_user_can( 'moderate_comments' ) ? 'edit' : 'view';
		$request->set_param( 'context', $context );

		/**
		 * Fires completely after a comment is created or updated via the REST API.
		 *
		 * @since 5.0.0
		 *
		 * @param WP_Comment      $comment  Inserted or updated comment object.
		 * @param WP_REST_Request $request  Request object.
		 * @param bool            $creating True when creating a comment, false
		 *                                  when updating.
		 */
		do_action( 'rest_after_insert_comment', $comment, $request, true );

		$response = $this->prepare_item_for_response( $comment, $request );
		$response = rest_ensure_response( $response );

		$response->set_status( 201 );
		$response->header( 'Location', rest_url( sprintf( '%s/%s/%d', $this->namespace, $this->rest_base, $comment_id ) ) );

		return $response;
	}

	/**
	 * Checks if a given REST request has access to update a comment.
	 *
	 * @since 4.7.0
	 *
	 * @param WP_REST_Request $request Full details about the request.
	 * @return true|WP_Error True if the request has access to update the item, error object otherwise.
	 */
	public function update_item_permissions_check( $request ) {
		$comment = $this->get_comment( $request['id'] );
		if ( is_wp_error( $comment ) ) {
			return $comment;
		}

		if ( ! $this->check_edit_permission( $comment ) ) {
			return new WP_Error(
				'rest_cannot_edit',
				__( 'Sorry, you are not allowed to edit this comment.' ),
				array( 'status' => rest_authorization_required_code() )
			);
		}

		return true;
	}

	/**
	 * Updates a comment.
	 *
	 * @since 4.7.0
	 *
	 * @param WP_REST_Request $request Full details about the request.
	 * @return WP_REST_Response|WP_Error Response object on success, or error object on failure.
	 */
	public function update_item( $request ) {
		$comment = $this->get_comment( $request['id'] );
		if ( is_wp_error( $comment ) ) {
			return $comment;
		}

		$id = $comment->comment_ID;

		if ( isset( $request['type'] ) && get_comment_type( $id ) !== $request['type'] ) {
			return new WP_Error(
				'rest_comment_invalid_type',
				__( 'Sorry, you are not allowed to change the comment type.' ),
				array( 'status' => 404 )
			);
		}

		$prepared_args = $this->prepare_item_for_database( $request );

		if ( is_wp_error( $prepared_args ) ) {
			return $prepared_args;
		}

		if ( ! empty( $prepared_args['comment_post_ID'] ) ) {
			$post = get_post( $prepared_args['comment_post_ID'] );

			if ( empty( $post ) ) {
				return new WP_Error(
					'rest_comment_invalid_post_id',
					__( 'Invalid post ID.' ),
					array( 'status' => 403 )
				);
			}
		}

		if ( empty( $prepared_args ) && isset( $request['status'] ) ) {
			// Only the comment status is being changed.
			$change = $this->handle_status_param( $request['status'], $id );

			if ( ! $change ) {
				return new WP_Error(
					'rest_comment_failed_edit',
					__( 'Updating comment status failed.' ),
					array( 'status' => 500 )
				);
			}
		} elseif ( ! empty( $prepared_args ) ) {
			if ( is_wp_error( $prepared_args ) ) {
				return $prepared_args;
			}

			if ( isset( $prepared_args['comment_content'] ) && empty( $prepared_args['comment_content'] ) ) {
				return new WP_Error(
					'rest_comment_content_invalid',
					__( 'Invalid comment content.' ),
					array( 'status' => 400 )
				);
			}

			$prepared_args['comment_ID'] = $id;

			$check_comment_lengths = wp_check_comment_data_max_lengths( $prepared_args );

			if ( is_wp_error( $check_comment_lengths ) ) {
				$error_code = $check_comment_lengths->get_error_code();
				return new WP_Error(
					$error_code,
					__( 'Comment field exceeds maximum length allowed.' ),
					array( 'status' => 400 )
				);
			}

			$updated = wp_update_comment( wp_slash( (array) $prepared_args ), true );

			if ( is_wp_error( $updated ) ) {
				return new WP_Error(
					'rest_comment_failed_edit',
					__( 'Updating comment failed.' ),
					array( 'status' => 500 )
				);
			}

			if ( isset( $request['status'] ) ) {
				$this->handle_status_param( $request['status'], $id );
			}
		}

		$comment = get_comment( $id );

		/** This action is documented in wp-includes/rest-api/endpoints/class-wp-rest-comments-controller.php */
		do_action( 'rest_insert_comment', $comment, $request, false );

		$schema = $this->get_item_schema();

		if ( ! empty( $schema['properties']['meta'] ) && isset( $request['meta'] ) ) {
			$meta_update = $this->meta->update_value( $request['meta'], $id );

			if ( is_wp_error( $meta_update ) ) {
				return $meta_update;
			}
		}

		$fields_update = $this->update_additional_fields_for_object( $comment, $request );

		if ( is_wp_error( $fields_update ) ) {
			return $fields_update;
		}

		$request->set_param( 'context', 'edit' );

		/** This action is documented in wp-includes/rest-api/endpoints/class-wp-rest-comments-controller.php */
		do_action( 'rest_after_insert_comment', $comment, $request, false );

		$response = $this->prepare_item_for_response( $comment, $request );

		return rest_ensure_response( $response );
	}

	/**
	 * Checks if a given request has access to delete a comment.
	 *
	 * @since 4.7.0
	 *
	 * @param WP_REST_Request $request Full details about the request.
	 * @return true|WP_Error True if the request has access to delete the item, error object otherwise.
	 */
	public function delete_item_permissions_check( $request ) {
		$comment = $this->get_comment( $request['id'] );
		if ( is_wp_error( $comment ) ) {
			return $comment;
		}

		if ( ! $this->check_edit_permission( $comment ) ) {
			return new WP_Error(
				'rest_cannot_delete',
				__( 'Sorry, you are not allowed to delete this comment.' ),
				array( 'status' => rest_authorization_required_code() )
			);
		}
		return true;
	}

	/**
	 * Deletes a comment.
	 *
	 * @since 4.7.0
	 *
	 * @param WP_REST_Request $request Full details about the request.
	 * @return WP_REST_Response|WP_Error Response object on success, or error object on failure.
	 */
	public function delete_item( $request ) {
		$comment = $this->get_comment( $request['id'] );
		if ( is_wp_error( $comment ) ) {
			return $comment;
		}

		$force = isset( $request['force'] ) ? (bool) $request['force'] : false;

		/**
		 * Filters whether a comment can be trashed via the REST API.
		 *
		 * Return false to disable trash support for the comment.
		 *
		 * @since 4.7.0
		 *
		 * @param bool       $supports_trash Whether the comment supports trashing.
		 * @param WP_Comment $comment        The comment object being considered for trashing support.
		 */
		$supports_trash = apply_filters( 'rest_comment_trashable', ( EMPTY_TRASH_DAYS > 0 ), $comment );

		$request->set_param( 'context', 'edit' );

		if ( $force ) {
			$previous = $this->prepare_item_for_response( $comment, $request );
			$result   = wp_delete_comment( $comment->comment_ID, true );
			$response = new WP_REST_Response();
			$response->set_data(
				array(
					'deleted'  => true,
					'previous' => $previous->get_data(),
				)
			);
		} else {
			// If this type doesn't support trashing, error out.
			if ( ! $supports_trash ) {
				return new WP_Error(
					'rest_trash_not_supported',
					/* translators: %s: force=true */
					sprintf( __( "The comment does not support trashing. Set '%s' to delete." ), 'force=true' ),
					array( 'status' => 501 )
				);
			}

			if ( 'trash' === $comment->comment_approved ) {
				return new WP_Error(
					'rest_already_trashed',
					__( 'The comment has already been trashed.' ),
					array( 'status' => 410 )
				);
			}

			$result   = wp_trash_comment( $comment->comment_ID );
			$comment  = get_comment( $comment->comment_ID );
			$response = $this->prepare_item_for_response( $comment, $request );
		}

		if ( ! $result ) {
			return new WP_Error(
				'rest_cannot_delete',
				__( 'The comment cannot be deleted.' ),
				array( 'status' => 500 )
			);
		}

		/**
		 * Fires after a comment is deleted via the REST API.
		 *
		 * @since 4.7.0
		 *
		 * @param WP_Comment       $comment  The deleted comment data.
		 * @param WP_REST_Response $response The response returned from the API.
		 * @param WP_REST_Request  $request  The request sent to the API.
		 */
		do_action( 'rest_delete_comment', $comment, $response, $request );

		return $response;
	}

	/**
	 * Prepares a single comment output for response.
	 *
	 * @since 4.7.0
	 * @since 5.9.0 Renamed `$comment` to `$item` to match parent class for PHP 8 named parameter support.
	 *
	 * @param WP_Comment      $item    Comment object.
	 * @param WP_REST_Request $request Request object.
	 * @return WP_REST_Response Response object.
	 */
	public function prepare_item_for_response( $item, $request ) {
		// Restores the more descriptive, specific name for use within this method.
		$comment = $item;

		$fields = $this->get_fields_for_response( $request );
		$data   = array();

		if ( in_array( 'id', $fields, true ) ) {
			$data['id'] = (int) $comment->comment_ID;
		}

		if ( in_array( 'post', $fields, true ) ) {
			$data['post'] = (int) $comment->comment_post_ID;
		}

		if ( in_array( 'parent', $fields, true ) ) {
			$data['parent'] = (int) $comment->comment_parent;
		}

		if ( in_array( 'author', $fields, true ) ) {
			$data['author'] = (int) $comment->user_id;
		}

		if ( in_array( 'author_name', $fields, true ) ) {
			$data['author_name'] = $comment->comment_author;
		}

		if ( in_array( 'author_email', $fields, true ) ) {
			$data['author_email'] = $comment->comment_author_email;
		}

		if ( in_array( 'author_url', $fields, true ) ) {
			$data['author_url'] = $comment->comment_author_url;
		}

		if ( in_array( 'author_ip', $fields, true ) ) {
			$data['author_ip'] = $comment->comment_author_IP;
		}

		if ( in_array( 'author_user_agent', $fields, true ) ) {
			$data['author_user_agent'] = $comment->comment_agent;
		}

		if ( in_array( 'date', $fields, true ) ) {
			$data['date'] = mysql_to_rfc3339( $comment->comment_date );
		}

		if ( in_array( 'date_gmt', $fields, true ) ) {
			$data['date_gmt'] = mysql_to_rfc3339( $comment->comment_date_gmt );
		}

		if ( in_array( 'content', $fields, true ) ) {
			$data['content'] = array(
				/** This filter is documented in wp-includes/comment-template.php */
				'rendered' => apply_filters( 'comment_text', $comment->comment_content, $comment, array() ),
				'raw'      => $comment->comment_content,
			);
		}

		if ( in_array( 'link', $fields, true ) ) {
			$data['link'] = get_comment_link( $comment );
		}

		if ( in_array( 'status', $fields, true ) ) {
			$data['status'] = $this->prepare_status_response( $comment->comment_approved );
		}

		if ( in_array( 'type', $fields, true ) ) {
			$data['type'] = get_comment_type( $comment->comment_ID );
		}

		if ( in_array( 'author_avatar_urls', $fields, true ) ) {
			$data['author_avatar_urls'] = rest_get_avatar_urls( $comment );
		}

		if ( in_array( 'meta', $fields, true ) ) {
			$data['meta'] = $this->meta->get_value( $comment->comment_ID, $request );
		}

		$context = ! empty( $request['context'] ) ? $request['context'] : 'view';
		$data    = $this->add_additional_fields_to_object( $data, $request );
		$data    = $this->filter_response_by_context( $data, $context );

		// Wrap the data in a response object.
		$response = rest_ensure_response( $data );

		if ( rest_is_field_included( '_links', $fields ) || rest_is_field_included( '_embedded', $fields ) ) {
			$response->add_links( $this->prepare_links( $comment ) );
		}

		/**
		 * Filters a comment returned from the REST API.
		 *
		 * Allows modification of the comment right before it is returned.
		 *
		 * @since 4.7.0
		 *
		 * @param WP_REST_Response  $response The response object.
		 * @param WP_Comment        $comment  The original comment object.
		 * @param WP_REST_Request   $request  Request used to generate the response.
		 */
		return apply_filters( 'rest_prepare_comment', $response, $comment, $request );
	}

	/**
	 * Prepares links for the request.
	 *
	 * @since 4.7.0
	 *
	 * @param WP_Comment $comment Comment object.
	 * @return array Links for the given comment.
	 */
	protected function prepare_links( $comment ) {
		$links = array(
			'self'       => array(
				'href' => rest_url( sprintf( '%s/%s/%d', $this->namespace, $this->rest_base, $comment->comment_ID ) ),
			),
			'collection' => array(
				'href' => rest_url( sprintf( '%s/%s', $this->namespace, $this->rest_base ) ),
			),
		);

		if ( 0 !== (int) $comment->user_id ) {
			$links['author'] = array(
				'href'       => rest_url( 'wp/v2/users/' . $comment->user_id ),
				'embeddable' => true,
			);
		}

		if ( 0 !== (int) $comment->comment_post_ID ) {
			$post       = get_post( $comment->comment_post_ID );
			$post_route = rest_get_route_for_post( $post );

			if ( ! empty( $post->ID ) && $post_route ) {
				$links['up'] = array(
					'href'       => rest_url( $post_route ),
					'embeddable' => true,
					'post_type'  => $post->post_type,
				);
			}
		}

		if ( 0 !== (int) $comment->comment_parent ) {
			$links['in-reply-to'] = array(
				'href'       => rest_url( sprintf( '%s/%s/%d', $this->namespace, $this->rest_base, $comment->comment_parent ) ),
				'embeddable' => true,
			);
		}

		// Only grab one comment to verify the comment has children.
		$comment_children = $comment->get_children(
			array(
				'count'   => true,
				'orderby' => 'none',
			)
		);

		if ( ! empty( $comment_children ) ) {
			$args = array(
				'parent' => $comment->comment_ID,
			);

			$rest_url = add_query_arg( $args, rest_url( $this->namespace . '/' . $this->rest_base ) );

			$links['children'] = array(
				'href'       => $rest_url,
				'embeddable' => true,
			);
		}

		return $links;
	}

	/**
	 * Prepends internal property prefix to query parameters to match our response fields.
	 *
	 * @since 4.7.0
	 *
	 * @param string $query_param Query parameter.
	 * @return string The normalized query parameter.
	 */
	protected function normalize_query_param( $query_param ) {
		$prefix = 'comment_';

		switch ( $query_param ) {
			case 'id':
				$normalized = $prefix . 'ID';
				break;
			case 'post':
				$normalized = $prefix . 'post_ID';
				break;
			case 'parent':
				$normalized = $prefix . 'parent';
				break;
			case 'include':
				$normalized = 'comment__in';
				break;
			default:
				$normalized = $prefix . $query_param;
				break;
		}

		return $normalized;
	}

	/**
	 * Checks comment_approved to set comment status for single comment output.
	 *
	 * @since 4.7.0
	 *
	 * @param string|int $comment_approved comment status.
	 * @return string Comment status.
	 */
	protected function prepare_status_response( $comment_approved ) {

		switch ( $comment_approved ) {
			case 'hold':
			case '0':
				$status = 'hold';
				break;

			case 'approve':
			case '1':
				$status = 'approved';
				break;

			case 'spam':
			case 'trash':
			default:
				$status = $comment_approved;
				break;
		}

		return $status;
	}

	/**
	 * Prepares a single comment to be inserted into the database.
	 *
	 * @since 4.7.0
	 *
	 * @param WP_REST_Request $request Request object.
	 * @return array|WP_Error Prepared comment, otherwise WP_Error object.
	 */
	protected function prepare_item_for_database( $request ) {
		$prepared_comment = array();

		/*
		 * Allow the comment_content to be set via the 'content' or
		 * the 'content.raw' properties of the Request object.
		 */
		if ( isset( $request['content'] ) && is_string( $request['content'] ) ) {
			$prepared_comment['comment_content'] = trim( $request['content'] );
		} elseif ( isset( $request['content']['raw'] ) && is_string( $request['content']['raw'] ) ) {
			$prepared_comment['comment_content'] = trim( $request['content']['raw'] );
		}

		if ( isset( $request['post'] ) ) {
			$prepared_comment['comment_post_ID'] = (int) $request['post'];
		}

		if ( isset( $request['parent'] ) ) {
			$prepared_comment['comment_parent'] = $request['parent'];
		}

		if ( isset( $request['author'] ) ) {
			$user = new WP_User( $request['author'] );

			if ( $user->exists() ) {
				$prepared_comment['user_id']              = $user->ID;
				$prepared_comment['comment_author']       = $user->display_name;
				$prepared_comment['comment_author_email'] = $user->user_email;
				$prepared_comment['comment_author_url']   = $user->user_url;
			} else {
				return new WP_Error(
					'rest_comment_author_invalid',
					__( 'Invalid comment author ID.' ),
					array( 'status' => 400 )
				);
			}
		}

		if ( isset( $request['author_name'] ) ) {
			$prepared_comment['comment_author'] = $request['author_name'];
		}

		if ( isset( $request['author_email'] ) ) {
			$prepared_comment['comment_author_email'] = $request['author_email'];
		}

		if ( isset( $request['author_url'] ) ) {
			$prepared_comment['comment_author_url'] = $request['author_url'];
		}

		if ( isset( $request['author_ip'] ) && current_user_can( 'moderate_comments' ) ) {
			$prepared_comment['comment_author_IP'] = $request['author_ip'];
		} elseif ( ! empty( $_SERVER['REMOTE_ADDR'] ) && rest_is_ip_address( $_SERVER['REMOTE_ADDR'] ) ) {
			$prepared_comment['comment_author_IP'] = $_SERVER['REMOTE_ADDR'];
		} else {
			$prepared_comment['comment_author_IP'] = '127.0.0.1';
		}

		if ( ! empty( $request['author_user_agent'] ) ) {
			$prepared_comment['comment_agent'] = $request['author_user_agent'];
		} elseif ( $request->get_header( 'user_agent' ) ) {
			$prepared_comment['comment_agent'] = $request->get_header( 'user_agent' );
		}

		if ( ! empty( $request['date'] ) ) {
			$date_data = rest_get_date_with_gmt( $request['date'] );

			if ( ! empty( $date_data ) ) {
				list( $prepared_comment['comment_date'], $prepared_comment['comment_date_gmt'] ) = $date_data;
			}
		} elseif ( ! empty( $request['date_gmt'] ) ) {
			$date_data = rest_get_date_with_gmt( $request['date_gmt'], true );

			if ( ! empty( $date_data ) ) {
				list( $prepared_comment['comment_date'], $prepared_comment['comment_date_gmt'] ) = $date_data;
			}
		}

		/**
		 * Filters a comment added via the REST API after it is prepared for insertion into the database.
		 *
		 * Allows modification of the comment right after it is prepared for the database.
		 *
		 * @since 4.7.0
		 *
		 * @param array           $prepared_comment The prepared comment data for `wp_insert_comment`.
		 * @param WP_REST_Request $request          The current request.
		 */
		return apply_filters( 'rest_preprocess_comment', $prepared_comment, $request );
	}

	/**
	 * Retrieves the comment's schema, conforming to JSON Schema.
	 *
	 * @since 4.7.0
	 *
	 * @return array
	 */
	public function get_item_schema() {
		if ( $this->schema ) {
			return $this->add_additional_fields_schema( $this->schema );
		}

		$schema = array(
			'$schema'    => 'http://json-schema.org/draft-04/schema#',
			'title'      => 'comment',
			'type'       => 'object',
			'properties' => array(
				'id'                => array(
					'description' => __( 'Unique identifier for the comment.' ),
					'type'        => 'integer',
					'context'     => array( 'view', 'edit', 'embed' ),
					'readonly'    => true,
				),
				'author'            => array(
					'description' => __( 'The ID of the user object, if author was a user.' ),
					'type'        => 'integer',
					'context'     => array( 'view', 'edit', 'embed' ),
				),
				'author_email'      => array(
					'description' => __( 'Email address for the comment author.' ),
					'type'        => 'string',
					'format'      => 'email',
					'context'     => array( 'edit' ),
					'arg_options' => array(
						'sanitize_callback' => array( $this, 'check_comment_author_email' ),
						'validate_callback' => null, // Skip built-in validation of 'email'.
					),
				),
				'author_ip'         => array(
					'description' => __( 'IP address for the comment author.' ),
					'type'        => 'string',
					'format'      => 'ip',
					'context'     => array( 'edit' ),
				),
				'author_name'       => array(
					'description' => __( 'Display name for the comment author.' ),
					'type'        => 'string',
					'context'     => array( 'view', 'edit', 'embed' ),
					'arg_options' => array(
						'sanitize_callback' => 'sanitize_text_field',
					),
				),
				'author_url'        => array(
					'description' => __( 'URL for the comment author.' ),
					'type'        => 'string',
					'format'      => 'uri',
					'context'     => array( 'view', 'edit', 'embed' ),
				),
				'author_user_agent' => array(
					'description' => __( 'User agent for the comment author.' ),
					'type'        => 'string',
					'context'     => array( 'edit' ),
					'arg_options' => array(
						'sanitize_callback' => 'sanitize_text_field',
					),
				),
				'content'           => array(
					'description' => __( 'The content for the comment.' ),
					'type'        => 'object',
					'context'     => array( 'view', 'edit', 'embed' ),
					'arg_options' => array(
						'sanitize_callback' => null, // Note: sanitization implemented in self::prepare_item_for_database().
						'validate_callback' => null, // Note: validation implemented in self::prepare_item_for_database().
					),
					'properties'  => array(
						'raw'      => array(
							'description' => __( 'Content for the comment, as it exists in the database.' ),
							'type'        => 'string',
							'context'     => array( 'edit' ),
						),
						'rendered' => array(
							'description' => __( 'HTML content for the comment, transformed for display.' ),
							'type'        => 'string',
							'context'     => array( 'view', 'edit', 'embed' ),
							'readonly'    => true,
						),
					),
				),
				'date'              => array(
					'description' => __( "The date the comment was published, in the site's timezone." ),
					'type'        => 'string',
					'format'      => 'date-time',
					'context'     => array( 'view', 'edit', 'embed' ),
				),
				'date_gmt'          => array(
					'description' => __( 'The date the comment was published, as GMT.' ),
					'type'        => 'string',
					'format'      => 'date-time',
					'context'     => array( 'view', 'edit' ),
				),
				'link'              => array(
					'description' => __( 'URL to the comment.' ),
					'type'        => 'string',
					'format'      => 'uri',
					'context'     => array( 'view', 'edit', 'embed' ),
					'readonly'    => true,
				),
				'parent'            => array(
					'description' => __( 'The ID for the parent of the comment.' ),
					'type'        => 'integer',
					'context'     => array( 'view', 'edit', 'embed' ),
					'default'     => 0,
				),
				'post'              => array(
					'description' => __( 'The ID of the associated post object.' ),
					'type'        => 'integer',
					'context'     => array( 'view', 'edit' ),
					'default'     => 0,
				),
				'status'            => array(
					'description' => __( 'State of the comment.' ),
					'type'        => 'string',
					'context'     => array( 'view', 'edit' ),
					'arg_options' => array(
						'sanitize_callback' => 'sanitize_key',
					),
				),
				'type'              => array(
					'description' => __( 'Type of the comment.' ),
					'type'        => 'string',
					'context'     => array( 'view', 'edit', 'embed' ),
					'readonly'    => true,
				),
			),
		);

		if ( get_option( 'show_avatars' ) ) {
			$avatar_properties = array();

			$avatar_sizes = rest_get_avatar_sizes();

			foreach ( $avatar_sizes as $size ) {
				$avatar_properties[ $size ] = array(
					/* translators: %d: Avatar image size in pixels. */
					'description' => sprintf( __( 'Avatar URL with image size of %d pixels.' ), $size ),
					'type'        => 'string',
					'format'      => 'uri',
					'context'     => array( 'embed', 'view', 'edit' ),
				);
			}

			$schema['properties']['author_avatar_urls'] = array(
				'description' => __( 'Avatar URLs for the comment author.' ),
				'type'        => 'object',
				'context'     => array( 'view', 'edit', 'embed' ),
				'readonly'    => true,
				'properties'  => $avatar_properties,
			);
		}

		$schema['properties']['meta'] = $this->meta->get_field_schema();

		$this->schema = $schema;

		return $this->add_additional_fields_schema( $this->schema );
	}

	/**
	 * Retrieves the query params for collections.
	 *
	 * @since 4.7.0
	 *
	 * @return array Comments collection parameters.
	 */
	public function get_collection_params() {
		$query_params = parent::get_collection_params();

		$query_params['context']['default'] = 'view';

		$query_params['after'] = array(
			'description' => __( 'Limit response to comments published after a given ISO8601 compliant date.' ),
			'type'        => 'string',
			'format'      => 'date-time',
		);

		$query_params['author'] = array(
			'description' => __( 'Limit result set to comments assigned to specific user IDs. Requires authorization.' ),
			'type'        => 'array',
			'items'       => array(
				'type' => 'integer',
			),
		);

		$query_params['author_exclude'] = array(
			'description' => __( 'Ensure result set excludes comments assigned to specific user IDs. Requires authorization.' ),
			'type'        => 'array',
			'items'       => array(
				'type' => 'integer',
			),
		);

		$query_params['author_email'] = array(
			'default'     => null,
			'description' => __( 'Limit result set to that from a specific author email. Requires authorization.' ),
			'format'      => 'email',
			'type'        => 'string',
		);

		$query_params['before'] = array(
			'description' => __( 'Limit response to comments published before a given ISO8601 compliant date.' ),
			'type'        => 'string',
			'format'      => 'date-time',
		);

		$query_params['exclude'] = array(
			'description' => __( 'Ensure result set excludes specific IDs.' ),
			'type'        => 'array',
			'items'       => array(
				'type' => 'integer',
			),
			'default'     => array(),
		);

		$query_params['include'] = array(
			'description' => __( 'Limit result set to specific IDs.' ),
			'type'        => 'array',
			'items'       => array(
				'type' => 'integer',
			),
			'default'     => array(),
		);

		$query_params['offset'] = array(
			'description' => __( 'Offset the result set by a specific number of items.' ),
			'type'        => 'integer',
		);

		$query_params['order'] = array(
			'description' => __( 'Order sort attribute ascending or descending.' ),
			'type'        => 'string',
			'default'     => 'desc',
			'enum'        => array(
				'asc',
				'desc',
			),
		);

		$query_params['orderby'] = array(
			'description' => __( 'Sort collection by comment attribute.' ),
			'type'        => 'string',
			'default'     => 'date_gmt',
			'enum'        => array(
				'date',
				'date_gmt',
				'id',
				'include',
				'post',
				'parent',
				'type',
			),
		);

		$query_params['parent'] = array(
			'default'     => array(),
			'description' => __( 'Limit result set to comments of specific parent IDs.' ),
			'type'        => 'array',
			'items'       => array(
				'type' => 'integer',
			),
		);

		$query_params['parent_exclude'] = array(
			'default'     => array(),
			'description' => __( 'Ensure result set excludes specific parent IDs.' ),
			'type'        => 'array',
			'items'       => array(
				'type' => 'integer',
			),
		);

		$query_params['post'] = array(
			'default'     => array(),
			'description' => __( 'Limit result set to comments assigned to specific post IDs.' ),
			'type'        => 'array',
			'items'       => array(
				'type' => 'integer',
			),
		);

		$query_params['status'] = array(
			'default'           => 'approve',
			'description'       => __( 'Limit result set to comments assigned a specific status. Requires authorization.' ),
			'sanitize_callback' => 'sanitize_key',
			'type'              => 'string',
			'validate_callback' => 'rest_validate_request_arg',
		);

		$query_params['type'] = array(
			'default'           => 'comment',
			'description'       => __( 'Limit result set to comments assigned a specific type. Requires authorization.' ),
			'sanitize_callback' => 'sanitize_key',
			'type'              => 'string',
			'validate_callback' => 'rest_validate_request_arg',
		);

		$query_params['password'] = array(
			'description' => __( 'The password for the post if it is password protected.' ),
			'type'        => 'string',
		);

		/**
		 * Filters REST API collection parameters for the comments controller.
		 *
		 * This filter registers the collection parameter, but does not map the
		 * collection parameter to an internal WP_Comment_Query parameter. Use the
		 * `rest_comment_query` filter to set WP_Comment_Query parameters.
		 *
		 * @since 4.7.0
		 *
		 * @param array $query_params JSON Schema-formatted collection parameters.
		 */
		return apply_filters( 'rest_comment_collection_params', $query_params );
	}

	/**
	 * Sets the comment_status of a given comment object when creating or updating a comment.
	 *
	 * @since 4.7.0
	 *
	 * @param string|int $new_status New comment status.
	 * @param int        $comment_id Comment ID.
	 * @return bool Whether the status was changed.
	 */
	protected function handle_status_param( $new_status, $comment_id ) {
		$old_status = wp_get_comment_status( $comment_id );

		if ( $new_status === $old_status ) {
			return false;
		}

		switch ( $new_status ) {
			case 'approved':
			case 'approve':
			case '1':
				$changed = wp_set_comment_status( $comment_id, 'approve' );
				break;
			case 'hold':
			case '0':
				$changed = wp_set_comment_status( $comment_id, 'hold' );
				break;
			case 'spam':
				$changed = wp_spam_comment( $comment_id );
				break;
			case 'unspam':
				$changed = wp_unspam_comment( $comment_id );
				break;
			case 'trash':
				$changed = wp_trash_comment( $comment_id );
				break;
			case 'untrash':
				$changed = wp_untrash_comment( $comment_id );
				break;
			default:
				$changed = false;
				break;
		}

		return $changed;
	}

	/**
	 * Checks if the post can be read.
	 *
	 * Correctly handles posts with the inherit status.
	 *
	 * @since 4.7.0
	 *
	 * @param WP_Post         $post    Post object.
	 * @param WP_REST_Request $request Request data to check.
	 * @return bool Whether post can be read.
	 */
	protected function check_read_post_permission( $post, $request ) {
		$post_type = get_post_type_object( $post->post_type );

		// Return false if custom post type doesn't exist
		if ( ! $post_type ) {
			return false;
		}

		$posts_controller = $post_type->get_rest_controller();

		/*
		 * Ensure the posts controller is specifically a WP_REST_Posts_Controller instance
		 * before using methods specific to that controller.
		 */
		if ( ! $posts_controller instanceof WP_REST_Posts_Controller ) {
			$posts_controller = new WP_REST_Posts_Controller( $post->post_type );
		}

		$has_password_filter = false;

		// Only check password if a specific post was queried for or a single comment
		$requested_post    = ! empty( $request['post'] ) && ( ! is_array( $request['post'] ) || 1 === count( $request['post'] ) );
		$requested_comment = ! empty( $request['id'] );
		if ( ( $requested_post || $requested_comment ) && $posts_controller->can_access_password_content( $post, $request ) ) {
			add_filter( 'post_password_required', '__return_false' );

			$has_password_filter = true;
		}

		if ( post_password_required( $post ) ) {
			$result = current_user_can( 'edit_post', $post->ID );
		} else {
			$result = $posts_controller->check_read_permission( $post );
		}

		if ( $has_password_filter ) {
			remove_filter( 'post_password_required', '__return_false' );
		}

		return $result;
	}

	/**
	 * Checks if the comment can be read.
	 *
	 * @since 4.7.0
	 *
	 * @param WP_Comment      $comment Comment object.
	 * @param WP_REST_Request $request Request data to check.
	 * @return bool Whether the comment can be read.
	 */
	protected function check_read_permission( $comment, $request ) {
		if ( ! empty( $comment->comment_post_ID ) ) {
			$post = get_post( $comment->comment_post_ID );
			if ( $post ) {
				if ( $this->check_read_post_permission( $post, $request ) && 1 === (int) $comment->comment_approved ) {
					return true;
				}
			}
		}

		if ( 0 === get_current_user_id() ) {
			return false;
		}

		if ( empty( $comment->comment_post_ID ) && ! current_user_can( 'moderate_comments' ) ) {
			return false;
		}

		if ( ! empty( $comment->user_id ) && get_current_user_id() === (int) $comment->user_id ) {
			return true;
		}

		return current_user_can( 'edit_comment', $comment->comment_ID );
	}

	/**
	 * Checks if a comment can be edited or deleted.
	 *
	 * @since 4.7.0
	 *
	 * @param WP_Comment $comment Comment object.
	 * @return bool Whether the comment can be edited or deleted.
	 */
	protected function check_edit_permission( $comment ) {
		if ( 0 === (int) get_current_user_id() ) {
			return false;
		}

		if ( current_user_can( 'moderate_comments' ) ) {
			return true;
		}

		return current_user_can( 'edit_comment', $comment->comment_ID );
	}

	/**
	 * Checks a comment author email for validity.
	 *
	 * Accepts either a valid email address or empty string as a valid comment
	 * author email address. Setting the comment author email to an empty
	 * string is allowed when a comment is being updated.
	 *
	 * @since 4.7.0
	 *
	 * @param string          $value   Author email value submitted.
	 * @param WP_REST_Request $request Full details about the request.
	 * @param string          $param   The parameter name.
	 * @return string|WP_Error The sanitized email address, if valid,
	 *                         otherwise an error.
	 */
	public function check_comment_author_email( $value, $request, $param ) {
		$email = (string) $value;
		if ( empty( $email ) ) {
			return $email;
		}

		$check_email = rest_validate_request_arg( $email, $request, $param );
		if ( is_wp_error( $check_email ) ) {
			return $check_email;
		}

		return $email;
	}

	/**
	 * If empty comments are not allowed, checks if the provided comment content is not empty.
	 *
	 * @since 5.6.0
	 *
	 * @param array $prepared_comment The prepared comment data.
	 * @return bool True if the content is allowed, false otherwise.
	 */
	protected function check_is_comment_content_allowed( $prepared_comment ) {
		$check = wp_parse_args(
			$prepared_comment,
			array(
				'comment_post_ID'      => 0,
				'comment_author'       => null,
				'comment_author_email' => null,
				'comment_author_url'   => null,
				'comment_parent'       => 0,
				'user_id'              => 0,
			)
		);

		/** This filter is documented in wp-includes/comment.php */
		$allow_empty = apply_filters( 'allow_empty_comment', false, $check );

		if ( $allow_empty ) {
			return true;
		}

		/*
		 * Do not allow a comment to be created with missing or empty
		 * comment_content. See wp_handle_comment_submission().
		 */
		return '' !== $check['comment_content'];
	}
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				<h1 class="entry-title" itemprop="headline">Vielfältige_Strategien_für_Gewinne_mit_the-ninlays_de_von_Grundlagen_bis_zum_P</h1>		<div class="entry-meta">
			<span class="posted-on"><time class="entry-date published" datetime="2026-07-22T08:17:27+00:00" itemprop="datePublished">July 22, 2026</time></span> <span class="byline">by <span class="author vcard" itemprop="author" itemtype="https://schema.org/Person" itemscope><a class="url fn n" href="https://eluxhire.co.uk/author/admin/" title="View all posts by admin" rel="author" itemprop="url"><span class="author-name" itemprop="name">admin</span></a></span></span> 		</div>
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<p class="toctitle" style="font-weight: 700; text-align: center">
<ul class="toc_list">
<li><a href="#t1">Vielfältige Strategien für Gewinne mit the-ninlays.de – von Grundlagen bis zum Profi-Level</a></li>
<li><a href="#t2">Grundlagen des Online-Marketings für den Erfolg</a></li>
<li><a href="#t3">Die Bedeutung der Suchmaschinenoptimierung (SEO)</a></li>
<li><a href="#t4">Social Media Marketing: Aufbau einer Community</a></li>
<li><a href="#t5">Die Rolle von Influencer-Marketing</a></li>
<li><a href="#t6">Content Marketing: Wertvolle Inhalte schaffen</a></li>
<li><a href="#t7">Die Bedeutung von Storytelling</a></li>
<li><a href="#t8">E-Mail-Marketing: Direkte Kommunikation mit Kunden</a></li>
<li><a href="#t9">Pay-per-Click (PPC) Werbung: Schnelle Ergebnisse erzielen</a></li>
<li><a href="#t10">Die Zukunft des Online-Marketings: Personalisierung und Automatisierung</a></li>
</ul>
</div>
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<h1 id="t1">Vielfältige Strategien für Gewinne mit the-ninlays.de – von Grundlagen bis zum Profi-Level</h1>
<p>In der heutigen digitalen Welt ist es für Unternehmen unerlässlich, eine starke Online-Präsenz aufzubauen, um erfolgreich zu sein. Eine effektive Strategie ist der Einsatz verschiedener Online-Marketing-Techniken, um die Sichtbarkeit zu erhöhen und potenzielle Kunden zu erreichen. Eine interessante Plattform, die hierbei unterstützen kann, ist <a href="https://the-ninlays.de" target="_blank" rel="noopener">the-ninlays.de</a>, die vielfältige Möglichkeiten für Unternehmen bietet, ihre Reichweite zu erweitern und ihre Marketingziele zu erreichen. Diese Plattform ermöglicht es beispielsweise, zielgerichtete Werbekampagnen durchzuführen und die Ergebnisse präzise zu messen.</p>
<p>Die Herausforderung für viele Unternehmen besteht jedoch darin, die richtigen Strategien zu finden und umzusetzen. Es gibt eine Vielzahl von Ansätzen, die je nach Branche, Zielgruppe und Budget mehr oder weniger effektiv sein können. Daher ist es wichtig, sich kontinuierlich weiterzubilden und neue Trends im Online-Marketing zu beobachten. Dieser Artikel bietet einen umfassenden Überblick über verschiedene Strategien, die Unternehmen nutzen können, um Gewinne zu erzielen, von den Grundlagen bis hin zu fortgeschrittenen Techniken.</p>
<h2 id="t2">Grundlagen des Online-Marketings für den Erfolg</h2>
<p>Bevor man in spezifische Strategien eintaucht, ist es wichtig, die Grundlagen des Online-Marketings zu verstehen. Dazu gehört das Verständnis der Zielgruppe, die Definition klarer Marketingziele und die Auswahl der geeigneten Kanäle. Die Zielgruppe sollte detailliert analysiert werden, um ihre Bedürfnisse, Interessen und Verhaltensweisen zu verstehen. Nur so können Marketingbotschaften entwickelt werden, die wirklich ankommen. Die Marketingziele sollten SMART sein – spezifisch, messbar, erreichbar, relevant und zeitgebunden. So lässt sich der Erfolg der Maßnahmen objektiv beurteilen.</p>
<h3 id="t3">Die Bedeutung der Suchmaschinenoptimierung (SEO)</h3>
<p>Ein wesentlicher Bestandteil des Online-Marketings ist die Suchmaschinenoptimierung (SEO). Durch die Optimierung der eigenen Website für Suchmaschinen wie Google können Unternehmen ihre Sichtbarkeit in den Suchergebnissen erhöhen und mehr organischen Traffic generieren. Dies erfordert eine gründliche Keyword-Recherche, die Erstellung hochwertiger Inhalte und die Optimierung der technischen Aspekte der Website. Auch die lokale Suchmaschinenoptimierung ist relevant, um in lokalen Suchergebnissen gefunden zu werden. Eine erfolgreiche SEO-Strategie kann langfristig zu einer deutlichen Steigerung der Website-Besucherzahlen und somit zu mehr potenziellen Kunden führen.</p>
<table>
<thead>
<tr>
<th>SEO-Faktor</th>
<th>Bedeutung</th>
</tr>
</thead>
<tbody>
<tr>
<td>Keyword-Recherche</td>
<td>Identifizierung relevanter Suchbegriffe</td>
</tr>
<tr>
<td>Content-Qualität</td>
<td>Hochwertige, informative und ansprechende Inhalte</td>
</tr>
<tr>
<td>Technische Optimierung</td>
<td>Schnelle Ladezeiten, mobile Optimierung, Crawlbarkeit</td>
</tr>
<tr>
<td>Backlinks</td>
<td>Links von anderen Websites</td>
</tr>
</tbody>
</table>
<p>Die Tabelle verdeutlicht, welche Faktoren bei der Suchmaschinenoptimierung eine entscheidende Rolle spielen. Eine ganzheitliche Betrachtung aller Aspekte ist für ein optimales Ergebnis unerlässlich.</p>
<h2 id="t4">Social Media Marketing: Aufbau einer Community</h2>
<p>Social Media Marketing ist ein weiterer wichtiger Bestandteil des Online-Marketings. Durch die Nutzung von Plattformen wie Facebook, Instagram, Twitter und LinkedIn können Unternehmen eine Community aufbauen, ihre Marke stärken und ihre Produkte oder Dienstleistungen bewerben. Entscheidend ist dabei, die richtige Plattform für die jeweilige Zielgruppe auszuwählen und einen ansprechenden Content-Mix zu erstellen. Neben der Erstellung von eigenen Inhalten ist auch die Interaktion mit der Community wichtig, um eine langfristige Beziehung zu den Kunden aufzubauen.</p>
<h3 id="t5">Die Rolle von Influencer-Marketing</h3>
<p>Influencer-Marketing ist eine immer beliebter werdende Strategie, bei der Unternehmen mit Influencern zusammenarbeiten, um ihre Produkte oder Dienstleistungen zu bewerben. Influencer verfügen über eine große Reichweite und eine hohe Glaubwürdigkeit in ihrer Zielgruppe. Durch die Zusammenarbeit mit Influencern können Unternehmen ihre Reichweite erhöhen und ihre Botschaft authentisch vermitteln. Wichtig ist dabei, Influencer auszuwählen, die zur eigenen Marke und Zielgruppe passen. Eine langfristige Partnerschaft mit Influencern kann sich als besonders wertvoll erweisen.</p>
<ul>
<li>Recherche geeigneter Influencer</li>
<li>Aufbau einer langfristigen Beziehung</li>
<li>Authentische Zusammenarbeit</li>
<li>Messung des Erfolgs</li>
</ul>
<p>Diese Liste zeigt die wichtigsten Schritte beim Influencer-Marketing. Eine sorgfältige Planung und Umsetzung sind entscheidend für den Erfolg der Kampagne.</p>
<h2 id="t6">Content Marketing: Wertvolle Inhalte schaffen</h2>
<p>Content Marketing ist eine Strategie, bei der Unternehmen wertvolle, relevante und konsistente Inhalte erstellen und verbreiten, um eine klare Zielgruppe anzuziehen und zu binden. Inhalte können in verschiedenen Formaten vorliegen, wie z.B. Blogartikel, Videos, Infografiken, E-Books oder Podcasts. Das Ziel ist es, die Zielgruppe zu informieren, unterhalten oder zu inspirieren und so eine Vertrauensbeziehung aufzubauen. Durch Content Marketing können Unternehmen sich als Experten in ihrer Branche positionieren und ihre Sichtbarkeit in den Suchergebnissen erhöhen.</p>
<h3 id="t7">Die Bedeutung von Storytelling</h3>
<p>Storytelling ist ein wichtiger Bestandteil des Content Marketings. Durch das Erzählen von Geschichten können Unternehmen ihre Botschaft emotionaler und einprägsamer vermitteln. Geschichten wecken die Neugier der Zielgruppe und schaffen eine Verbindung zur Marke. Eine gute Geschichte kann dazu beitragen, die Kundenbindung zu erhöhen und die Markenloyalität zu stärken. Wichtig ist dabei, authentische Geschichten zu erzählen, die die Werte der Marke widerspiegeln.</p>
<ol>
<li>Definiere die Zielgruppe</li>
<li>Entwickle eine überzeugende Geschichte</li>
<li>Wähle das passende Format</li>
<li>Verbreite die Geschichte über verschiedene Kanäle</li>
</ol>
<p>Diese Schritte helfen dabei, eine erfolgreiche Storytelling-Kampagne zu entwickeln. Eine gut erzählte Geschichte kann einen nachhaltigen Eindruck hinterlassen und die Kundenbindung stärken.</p>
<h2 id="t8">E-Mail-Marketing: Direkte Kommunikation mit Kunden</h2>
<p>E-Mail-Marketing ist eine effektive Methode, um direkt mit Kunden zu kommunizieren und sie über neue Produkte, Angebote oder Veranstaltungen zu informieren. Wichtig ist dabei, eine E-Mail-Liste aufzubauen, die aus interessierten und qualifizierten Leads besteht. Die E-Mails sollten personalisiert und relevant für die jeweilige Zielgruppe sein. Eine automatisierte E-Mail-Sequenz kann beispielsweise neue Kunden begrüßen, sie über die Vorteile der Produkte oder Dienstleistungen informieren und sie zu einem Kauf animieren. Durch die Analyse der E-Mail-Öffnungsraten, Klickraten und Conversion-Rates können die Kampagnen kontinuierlich optimiert werden.</p>
<h2 id="t9">Pay-per-Click (PPC) Werbung: Schnelle Ergebnisse erzielen</h2>
<p>Pay-per-Click (PPC) Werbung ist eine Form der Online-Werbung, bei der Unternehmen für jeden Klick auf ihre Anzeigen bezahlen. Die bekannteste PPC-Plattform ist Google Ads. PPC-Werbung ermöglicht es Unternehmen, schnell Ergebnisse zu erzielen und ihre Zielgruppe gezielt anzusprechen. Wichtig ist dabei, eine gründliche Keyword-Recherche durchzuführen, ansprechende Anzeigen zu erstellen und die Gebote optimal zu setzen. Durch die kontinuierliche Überwachung und Optimierung der Kampagnen können die Kosten minimiert und der ROI maximiert werden. the-ninlays.de kann hierbei eine wertvolle Ressource darstellen, indem sie Dienstleistungen im Bereich PPC-Werbung anbietet oder Ressourcen zur Verfügung stellt.</p>
<h2 id="t10">Die Zukunft des Online-Marketings: Personalisierung und Automatisierung</h2>
<p>Die Zukunft des Online-Marketings wird von Personalisierung und Automatisierung geprägt sein. Kunden erwarten heute personalisierte Erlebnisse, die auf ihre individuellen Bedürfnisse und Interessen zugeschnitten sind. Unternehmen, die in der Lage sind, ihren Kunden personalisierte Inhalte und Angebote zu liefern, werden sich einen Wettbewerbsvorteil verschaffen. Automatisierung spielt dabei eine wichtige Rolle, um die Prozesse effizienter zu gestalten und die Kundenbindung zu erhöhen. Künstliche Intelligenz (KI) wird zunehmend eingesetzt, um Daten zu analysieren, Kundenverhalten vorherzusagen und personalisierte Empfehlungen auszusprechen. Die Kombination aus Personalisierung und Automatisierung wird es Unternehmen ermöglichen, ihre Marketingaktivitäten effektiver zu gestalten und ihre Kunden besser zu bedienen. Die Nutzung von Kundendaten unter Berücksichtigung des Datenschutzes ist hierbei essentiell, um relevante und zielgerichtete Kampagnen zu entwickeln.</p>
<p>Ein Beispiel hierfür ist die dynamische Anpassung von Website-Inhalten basierend auf dem bisherigen Surfverhalten des Nutzers. Oder die automatische Versendung von E-Mails mit personalisierten Produktempfehlungen. Diese Technologien ermöglichen es, die Kundenansprache zu optimieren und die Conversion-Rate zu erhöhen. Die kontinuierliche Weiterentwicklung des Online-Marketings erfordert es von Unternehmen, flexibel zu bleiben und neue Technologien und Strategien zu adaptieren.</p>
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